Classify Oxyglobin from among the four types of innovation in the Eager Sellers article (i. e., Easy Sell, Smash Hit, Sure Failure, Long Haul on p.7). Justify your classification according to the criteria used in the article. Then, based on your classification, draw from recommendations in the article to provide Biopure with one key piece of advice about their strategy for Oxyglobin (briefly explain why your advice is important)