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Business, 06.04.2021 01:00 fancycar14

During the creation of the ad campaign designed to show the strength of the new Glad Forceflex garbage ads, the ad copywriter and art director met and wrote down as many possible creative ideas for an ad as they could think of. No criticism of any idea was allowed during the session even when the art director suggested showing a Glad garbage bag as an unbreakable pinata. The creatives were engaged in: Select one: a. idea swiping. b. information gathering. c. brainstorming. d. research. e. fostering. Clear my choice

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