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Business, 15.04.2021 15:30 jcbballer

You have been hired by KOKO MESSIAH GROUP to lead it's local and international expansion efforts. Considering that KOKO MESSIAH GROUP already has products which it's markets on a slow scale locally, it has become imperative that it makes additions to it's current product variants, as well as promote these new and existing products in markets older than it's existing markets. Propose four relevant strategies and the key marketing mix decisions you have to make in achieving it's expansion objectives.

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