Boston Harbor Cruises owns the largest private fleet of passenger vessels in the United States. As a family-owned business that has been in operation for over 85 years, Boston Harbor Cruises provides commuter boat services, offshore construction support, and nine different excursion trips. Boston Harbor Cruises creates and delivers its services to its customers; this is an example of .

Which of the following statements is true of unsought products? as compared to convenience products, unsought products are purchased more frequently. unsought products are consumer products and services that customers usually buy frequently, immediately, and with minimal comparison and buying effort. a life insurance policy is an example of an unsought product. unsought products have strong brand identification for which a significant group of buyers is willing to make a special purchase effort. unsought products are those products purchased for further processing or for use in conducting a business.