2) You are considering importing toys from Holland. To start your business, you will have to make a $1 million investment. The expected cash flows generated by your investment are $200,000 per year forever. Your discount rate is 15%. These cash flows are due to expected revenues of $800,000 per year, and variable costs of $600,000 per year. a) Is this a good investment opportunity

Which of the following statements about brand names is true? brand names give the seller an incentive to provide consistently high-quality products and services in order to protect the reputation of the brand. brand names are always economically wasteful since they dupe consumers into buying more expensive goods and services that are no different from generic versions. it is always rational to prefer brand names over generic substitutes. read the following example and determine whether it illustrates a common critique or defense of advertising. musashi sees a commercial for a brand x clothing company that depicts the wearers of the clothes out having a good time with friends. although he doesn't particularly need new clothes, the commercial prompts him to buy a brand x t-shirt.