The must clearly state your reason for writing and give the recipient a compelling reason to keep reading. select one:
a. career summary on your résumé
b. keyword cluster included in your résumé
c. word cloud in your employment portfolio
d. opening paragraph of your application letter

Sarah salesrep is brand new to her job selling "lifetime" printers that never need replacement ink cartridges. the problem is that these printers cost ten times more than a regular printer, so it is difficult to get prospective buyers to understand the cost savings of buying it. to break through the barrier and begin making sales, sarah should use a analysis that highlights her printer's lower cost.