The specific techniques a hospitality and travel organization uses to divide the market is called what ?

i would say a certificate of deposit, so you're not locked into a long term, and it has more security than a mutual fund.

a manufacturer of printed circuit boards uses exponential smoothing with trend to forecast monthly demand of its product. at the end of december, the company wishes to forecast sales for january. the estimate of trend through november has been 200 additional boards sold per month. average sales have been around 1000 units per month. the demand for december was 1100 units. the company uses α = 0.20 and β = 0.10. make a forecast including trend for the month of january.