The marketing team for Lots-o-Chocolate wants to understand the effectiveness of the different components of its digital marketing campaign and put more resources toward its three top-performing sites for ads. How can the marketing team use marketing metrics and marketing control to achieve their objective

The top 3 campaigns ( sites for ads ) with the highest values of the metrics mentioned below should be picked that way the team will achieve their objective.

Explanation:

For a marketing team To understand the effectiveness of the different components of its campaigns there are certain factors/metrics  they should consider/lookout for in each of the various components and they are

i) conversation rate of the various components of the marketing campaigns

ii) Number of clicks/site visits from the various components

iii) Reach of each component to potential customers or returning customers.

When these metrics are checked the, The top 3 campaigns ( sites for ads ) with the highest values of the metrics should be picked.

answer: a. the kind of population living in your neighbourhood.

the census explorer data tool by the us census bureau allows the user to zoom in on any neighbourhood within the united states and find the kind of people residing in that by race and age.  

the tool needs to needs to be used twice – once in order to find what type of people reside in a neighbourhood, and then to see the age groups of the people in the same neighbourhood.

answer; property tax payment made in july and december;