Enterprise Rent-A-Car analyzed and increased their comprehension of how service requests were managed and then made process improvement, bolstering customer experience. What tool did they use? c) New Product Development (NPD) d) Six sigma b) Radical redesign a) Business Process Management (BPM) e) Product life cycle management

a) Business Process Management (BPM)

Explanation:

It is correct to say that Enterprise Rent-A-Car used business process management (BPM) to increase their understanding of how service requests were managed, drive process improvements, and enhance the customer experience.

BPM is an effective and easy-to-implement management tool that helps organizations achieve continuous process improvement, as it provides managers with real business data that enable them to make a more effective decision-making process through data and information generated in an intelligent system, which automates the process of understanding the organizational environment through modeling, simulation, execution, control and correction of bottlenecks found in the processes, so that there is continuous improvement in the processes, increasing quality and increasing the positive results of the organization.

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