Business, 27.07.2021 16:10 81074

Clinique wants to increase its 15% market share in the cosmetics industry. If its market share objective is 20% (i. e., a gain of five share points), what would its share of marketing effort (share of voice) have to be in order to achieve that growth

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Clinique wants to increase its 15% market share in the cosmetics industry. If its market share objec...

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