Summer is traveling around the United States and absolutely loves amusement parks. Since there are so many attractions around the country, she can only fit one amusement park into her schedule. She will evaluate which amusement park to attend based on the following attributes: ease of transportation to get to the amusement park, number of rides, lack of crowds, and the overall intensity of the rides. Her ratings are based upon a 10-point scale where 1 is a low rating, and 10 is a high rating. In the right column, Summer has rated the importance of each attribute, also using a 10-point scale. What promotional strategy should Cedar Pointe use to maximize the likelihood of attracting Summer's business?

Individual consumers belong to which step of choosing a target market? possible customers competition demographics communication

Mark knopf is an auditor who has been asked to provide an audit and financial statement certification for a company that is going public on the new york stock exchange. knopf wants to know his personal liability if the company provides him with inaccurate or false information. which of the following sources of law will him answer that question? a. the city ordinances where the company headquarters is located. b. the state constitution of the state where the company is incorporated. c. code of federal regulations. d. all of the above

Suppose there are three types of consumers who attend concerts at your university’s performing arts center: students, staff, and faculty. each of these groups has a different willingness to pay for tickets; within each group, willingness to pay is identical. there is a fixed cost of $1,000 to put on a concert, but there are essentially no variable costs. for each concert: i. there are 140 students willing to pay $20. (ii) there are 200 staff members willing to pay $35. (iii) there are 100 faculty members willing to pay $50. a) if the performing arts center can charge only one price, what price should it charge? what are profits at this price? b) if the performing arts center can price discriminate and charge two prices, one for students and another for faculty/staff, what are its profits? c) if the performing arts center can perfectly price discriminate and charge students, staff, and faculty three separate prices, what are its profits?