What does coca-cola stand for? is it the same for everyone? explain. 2. coca-cola has successfully marketed to billions of people around the world. why is it so successful? 3. can pepsi or any other company ever surpass coca-cola? why or why not? what are coca-cola's greatest risks?

1. Coca-Cola must comprehend and perceive that "refreshment" implies diverse things to various individuals around the globe. One of Coke's qualities is the means by which well it weaves the soda pop, Coke, into individuals' meanings of refreshment regardless of where on the planet they live. 

2. Coke has made a high present, an elevating worldwide battle that makes an interpretation of well into various nations, dialects, and societies. Coke's publicizing has basically centered around the item's capacity to extinguish thirst. Other than that, they likewise have distinctive methodologies that add to their prosperity, for example, publicizing, patrons and "fleeting trend." They promoted through radio, TV, bulletin and even its own historical center. 

3. Coke's most serious dangers must be the overseeing of its mass interchanges technique and achieving the brand's objective market—it is massive to the point that the correct media and advertising message are basic, and making compelling promoting at the nearby level without worldwide scale can prompt enormous wasteful aspects.

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