Business, 01.08.2019 10:30 alexapacheco012
An internet strategy enabled nestlé usa to change its way of doing business and allowed the company to change its staid, risk-averse culture; from buying raw materials to processing purchase orders to marketing the roughly 2,000 products that make up its nearly 200 brands. employees worked to "make e-business the way we do business." nestlé usa used change to reinvent the company.
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An internet strategy enabled nestlé usa to change its way of doing business and allowed the company...
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