Aplace where people exchange goods and services is called a
competitor
market
value

            A place where people exchange goods and sevices isa called a market.
An actual or place where forces of demand and supply operate, and where buyers and sellers interact to trade goods, services, or contracts or instruments, for money or barter. Markets include mechanisms or means for, determining price of the traded item, communicating the price information, facilitating deals and transactions, and distribution. The market for a particular item  is made up of existing and potential customers who need it and have the ability and willingness to pay for it.