Early personal computer users remember the cumbersome, user-unfriendly DOS system. When Apple introduced System 1 and Microsoft introduced Windows, both of which were much easier to use, these new products diffused rapidly because of their:

A. relative advantage.
B. compatibility.
C. observability.
D. complexity.
E. trialability.

Option (A) is the correct answer of this question.

Explanation:

Early users of personal computers remember the slow, unfriendly "DOS" method. When Apple introduced System 1 and Microsoft introduced Windows, which were both much easier to use, these new technologies quickly spread due to their relative advantage .

Presumption that a new structure has advantages over and above the existing system.It's one of the main principles when digital technology is being implemented.The movement is based on the expectations of the customer brand and the company are not actually represent the actual attributes of the new product.

Other options are incorrect because they are not related to the given scenario.

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