In the 1930s, advertisers for the DeBeers diamond company invented the slogan, “A diamond is forever,” singlehandedly revolutionizing the industry by implying that the only appropriate engagement gift was a diamond ring. To this day the tradition stands. Which of these criteria for a good ad campaign did this slogan meet? (Select all that apply.) It created an affinity between the consumer and the product.

It created a demand where there has previously been none.

It reached its target audience of young men.

It included a call to action.

false , a, a, c b, ab

answer #2

darcy was working on a presentation on playing chess. because she chose the checkerboard animation for her slide title, she had to use the same animation for her bullet points.

this statement is   false

answer #4

4. when diego was done adding special effects to his presentation, he wanted to see how it would look to his audience. how did he do this?

b. he clicked on the slide show button.

we can see special effects that are added by clicking on slide show button

answer #5

d. she should use the same slide transition for each slide.

using same transition on every slide should be a better option.

answer #6

b. she matched transitions to her content.

c. she used consistent animations and transitions.

matching transitions to the content is a good practice.

and we should use static animations

answer#8

b. sound can distract the audience when it is overused.

e. sound cannot be used in presentation programs.