Engineering, 08.08.2019 17:10 deneshau

Elena, the marketing manager at a consumer goods company, plans to send out questionnaires to random individuals (consumers) in order to collect market research data. this data will play an important role in the company launch new products in the future or make certain changes to its existing product designs. what type of data will elena be able to collect with this method of primary research? a. qualitative b. quantitative c. descriptive d. redundant

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