Instructions
you are the operations manager of a medium-sized australian company, naturecare products,
based in brisbane. the company commenced business in 1996 and manufactures eco-friendly, hign
quality beauty skincare products. the business was established to cater for a growing demand for
skin products that contain eco-friendly and natural ingredients. there is also an emphasis on eco-
friendly packaging.
the company sells its products in health food shops across the country, as well as online through its
own website. the company targets customers that want high quality, eco-friendly products. market
research has identified that around 70% of customers are professional women aged 25-55.
strategic priorities focus on business diversification and growth, specifically to increase market
share by 10% and to expand the existing product range to attract more customers.
at a recent board meeting, the two company shareholders and the ceo discussed options for
expanding the business, including establishing a chain of retail outlets. the ceo has asked you to
investigate this by undertaking a risk analysis on establishing a chain of retail outlets. the idea is to
initially set up a retail outlet in central sydney, brisbane and melbourne. the ceo and shareholders
are keen to get the business expansion started as soon as possible so you need to get your risk
management plan in place immediately
currently the company employs the following staff: accounts manager, marketing manager,
marketing assistant, sales manager, four customer service representatives, office manager and
administration assistant, operations manager, as well as the ceo and two shareholders as
indicated above.
the company currently has a risk management policy and procedure in place that incorporates the
as/nzs-iso 31000: 2009 risk management principles and guidelines.
rsk501 student assessment task 1
orange international colleg