Write a description suggested by this picture. (Think about areas to zoom in on to describe in detail.)

Explanations often turn out to be dry and uninspiring. We fail to engage our readers, and that’s when we fail to communicate our ideas, too.

So, what can you do to explain with clarity and zing?

The Zoom-In-Zoom-Out technique

You know it from photography, don’t you?

Zoom out, and you display the big picture. Zoom in, and you show details.

Writing works the same.

The best writing combines satellite-style zooming out with telephoto-like zooming in.

When zooming in, you see the mother lion licking her young; you see the bee gathering honey from a clover; you see the withering petals of a tulip. You see one specific situation—one flower, one person or one animal doing one specific thing.

major league baseball

explanation:

jack roosevelt robinson broke the color barrier in major league baseball.as he was the first african american to play in the major leagues, jackie robinson became the target of racial abuse. jackie robinson is referring to the historic event, harlem riot.

kennedy creates personal credibility by saying he is more than fit to lead. he talks about the sixty day period that he constructed administration, and says based on that he will be an acceptable leader.

jfk has a great reputation as an american citizen. he fought in wwii, and earned the navy and marine corps medal. he saved several men on his pt-109 patrol torpedo boat after an attack by the japanese navy. he also served in congress for the 11th congressional district for massachusetts, and served three terms in the house of representatives.

explanation: