Is this Ethos, pathos, logo : Tiger Woods endorses Nike.

Ethos

Explanation:

Pathos, Ethos, Logos. Aristotle's modes of persuasion.

Pathos is used when trying to appeal to the audience emotionally. Logos is the branch of logic & proof. Ethos is used to try to establish stability, usually through a respect figure or celebrity endorsing or celebrating a product.

In TV advertisements for a brand, celebrities endorsing brands will typically fall under Ethos. Here, Tiger Woods endorses Nike, so he's establishing that credibility and trust because he's respected - people are more likely to buy Nike as a result of seeing someone professional and famous state that they support this brand.

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explanation:

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i would like to compare these two interpretations of the crucible : 1) eric christ's interretation and wade bradford's interpretation. the main differences between there interretaions is that in the first one you can notice direct link to joseph mccarthy whereas the second one represents how the town is filled with hysteria.the second interpretation shows that author believes that the story   about puritan town in salem is based on actual events while the first example shows the sencible reference to sort of bias.