When you are trying to establish differences between two different media, the first step is to

The first step is to analyze them.

Explanation:

In order to establish the differences between two different media, it is necessary to make a strong analysis of both media, so that they are known by the analyzer, with all the details presented and their entire structure recognized. In this way, the analyzer is able to recognize what is different between the two media and how this current difference influences the content and objectives of each one.

hello.  

answer ir: bush stirs up emotions of brotherhood and freedom to inspire americans.

however, you could u provide the whole options so as to verify : )

hope it .