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Which conclusion about the eldest magician does this excerpt support

In the real world, feldman learned to settle for less than 95 percent. he came to consider a company “honest” if its payment rate was above 90 percent. he considered a rate between 80 and 90 percent “annoying but tolerable.” if a company habitually paid below 80 percent, feldman might post a hectoring note, like this one: the cost of bagels has gone up dramatically since the beginning of the year. unfortunately, the number of bagels that disappear without being paid for has also gone up. don’t let that continue. i don’t imagine that you would teach your children to cheat, so why do it yourselves? the excerpt serves as which type of support for the authors’ argument? a claim an example a conclusion a counterclaim

Why is it important to be aware of you audience's interests? a. so that you can teach them new information thy didn't know b. so that you can use opposite ideas in order to shock them c. so that you can use the most effective strategy to persuade them d. so that you can pretend to like the same things and get them to trust you