Me !
you will choose synonyms to replace the bold words in the sentences provided below.
you will then write to explain why you choose these particular synonyms.
additionally , it became an effective fund-raising (platform), when the red cross launched a mobile giving campaign that surpassed all expectations.

PLAN

noun

Plan of action. A scheme, design, method of acting, proceeding, making, and developed way of doing things in advance. The mobile giving campaign was the (planned) fund-raising of the Red Cross which is very effective because it surpassed all the expectations of the people in the society. 

a, a knight

different strategies reach different people based on their ability to understand the material. (from personal experience) when writing an argumentative essay write explaining the subject as though your audience never heard of it before and it is just being introduced, then explain why other people hate it also, afterward you would explain why that would be wrong. i hope that : )