A public relations writer repeatedly sent a story about an upcoming charity soccer match, which was to be conducted by her organization. However, the writer failed to write that several retired professional soccer players from the English Premier League would be participating in the match. Thus, after reviewing the story, all of the editors of those newspapers felt they had sufficient and more interesting stories to publish and decided not to publish the story about the soccer match. What aspect of newsworthiness did the PR writer fail to include in her story