I need help with this question. It's from the story "The Possibility of Evil".

How can a speaker best appeal to an audience? a. by revealing just enough information to make the au us b. by allowing the audience to ask questions about the speech's subject matter c. by adapting the speech to the expectations and knowledge of the audience d. by encouraging listeners who disagree to voice their opinions

Samuel johnson believed that literature should appeal mainly to the scholar, to him the common man, to teach him the common man, to teach and him the king and the parliament

3. what is the purpose of a lead sentence or paragraph? to display your most convincing reasons and arguments to you revise the overall structure of your work to interest readers and introduce your writing style to add details and elaborate on your ideas