Mathematics, 02.07.2020 01:01 smarty5187
Many companies use well-known celebrities as spokespersons in their TV advertisements. A study was conducted to determine whether brand awareness of TV viewers and the gender of the spokesperson are independent. Each in a sample of 300 TV viewers was asked to identify a product advertised by a celebrity spokesperson. The gender of the spokesperson and whether or not the viewer could identify the product was recorded. The numbers in each category are given below. Find the rejection region necessary for testing at the 0.05 level of significance whether there is a relationship between brand awareness of TV viewers and the gender of the spokesperson.
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Many companies use well-known celebrities as spokespersons in their TV advertisements. A study was c...
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