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TV advertising agencies face increasing challenges in reaching audience members because viewing TV programs via digital streaming is gaining in popularity. A poll reported that 54% of 2348 American adults surveyed said they have watched digitally streamed TV programming on some type of device.
1) Calculate and interpret a confidence interval at the 99% confidence level for the proportion of all adult Americans who watched streamed programming up to that point in time.
A) We are 99% confident that this interval does not contain the true population proportion.
B) We are 99% confident that this interval contains the true population proportion.
C) We are 99% confident that the true population proportion lies below this interval.
D) We are 99% confident that the true population proportion lies above this interval.
2) What sample size would be required for the width of a 99% CI to be at most 0.03 irrespective of the value of p?
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TV advertising agencies face increasing challenges in reaching audience members because viewing TV p...
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