the number of subscribers f(t) to a newspaper after t years is shown by the equation below f(t) = 75(.95)^t

The number of subscribers y to a newspaper after t years is shown by the equation , where 75 is the initial number of subscribers to a newspaper and t is the time period is years.
The above equation can be rewrite as
which is equivalent to the exponential decay function with rate r=0.05=5%
⇒ The number of subscribers to a newspaper decreased by 5% every year.