Teresa is conducting market research to assess the feasibility of introducing a new product. she wants to determine the values, attitudes, lifestyles, and tastes of the target market. which component of the external environment is teresa assessing?

Socio-cultural

Explanation:

Sociocultural environment: The socio-cultural environment of a given business is the values and customs that lead the business's practices. This is developed by the demographic characteristics of employees as well as leaders. Socio-cultural environment guide the business's practices. Cultural aspects include education, language, religion, values and attitudes, aesthetics, etc.

Business decision making gets affected in two ways:

1. Businesses operated in a vacuum.

2. Advertising,

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