Psychologist raymond cattell would say that playing a game involving inductive and deductive reasoning ability, such as chess, primarily requires he also would say that taking a test of geographical knowledge would primarily involve

Fluid intelligence; crystalized intelligence

Explanation:

According to Raymond Cattel fluid intelligence is the one that is related to the ability we have in order to reason and think in a flexible way, this kind of capacity starts to diminish after adolescence.

On the other hand, crystillized intelligence tends to increase as we get through  adulthood and it is related to the amount of knowledge that we are able to accumulate such as facts or skills that can be acquired throughout life.

in this scenario it would be the consumer demand as most influential in making the decision. the band members need to figure out where and from whom they will make the most money, in other words who out of the two consumer groups - football fans or car drivers - will spend their money, who is more likely to contribute to their cause and buy what they are offering.

can you explain it better