The recent effort by countries around the world to increase the number of young adults attending college is prompted by national governments' belief in .

massification

Explanation:

Massification is simply put as the action of promoting or enforcing uniformity in a society. This is the the process of ensuring we become a mass society, especially through encouraging every young adults to attend college through the mass media.

This is a trend in which the countries around world are making sure that the young adults in their respective countries go to higher institution's to close the global gap.

Massification is beneficial to ensure that the younger generation become as good as their counterpart globally.

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