Often times, leaders in positions of military, political, or religious power use ethnicity as a lens through which to promote their worldview and propagandize in order to mobilize people against a group or groups they are told to believe are dangerous. What would an anthropologist call this process?

identity entrepreneurship  

Explanation:

Identity entrepreneurship: In anthropology, the term "identity entrepreneurship" is described as one of the major starting points in an 'anthropological analysis' of the 'entrepreneurship', and it signifies the personality trait, values & norms, acquired & inborn characteristics, and generally considered as the subconscious and conscious sets of priorities, predispositions, preferences, and attitudes.

In the question above, the given statement signifies the "identity entrepreneurship".

are there actual statements because if not my answer would be: that using the five senses the author can create a sense of worth in an object to appeal to the reader and create meaning.