A researcher is conducting a written survey about people's attitudes toward walking as an exercise option at the local shopping mall that supports a walking program. The survey is anonymous (without codes, names, or other information) and subjects may complete the survey and place it in a box at the shopping mall exits. Which of the following is the most important issue that the researcher addressed in planning the research?

A. Confidentiality of the individual subject's responses
B. Breach of confidentiality
C. Less predictable

option a: Confidentiality of the individual subject's responses

Explanation:

in every research studies, confidentiality in terms of subject used for an experiment is very important. confidentiality in research is when a  research keeps the details about his subject private and allow non one have access to it.anonymous data is usually the best and most easiest way to promote and boast confidentiality in research.

Researchers  usually use different kind of ways to hide their subject data (confidential). they  employ a  way by keeping the records of subject safe with the use of password protected files, encryption when sending information over the internet, e.t.c.  subjects  sometimes can be identified by names,  by mixture of information on subjects e.t.c. therefore, researchers do only report aggregate findings and not the individual-level data of the subject to the  general view/public.

answer; utilitarian;