Joe lives in a society that prizes independence, competition, and personal success. joe lives in ano culture.

Joe lives in an individualistic culture that is charactistic of countries like the United States, Ireland, Australia and Germany, where concerns for the individual or self take priority. Instead of caring for the group, being generous and self-sacrificing as is the case in a collective culture, the persons in an individualistic culture are encouraged to be independent and competitive while seeking their own (personal) goals and successes.

Yes all of them are right