Examines cultural dimensions such as gender egalitarianism, performance orientation, and humane orientation.

I believe the correct answer is Project Globe.

Project GLOBE (Global Leadership and Organizational Behavior Effectiveness) is a cross-cultural research which examines cultural dimensions such as gender egalitarianism, performance orientation, and humane orientation. The research efforts of Project GLOBE excide all other researches in scope, depth, duration and sophistication.  

answer; the president uses mass media to gain support for policies;