Sometimes brand names become synonymous with a product itself. if that happens, the brand multiple choice has achieved brand stabilization. could lose its trademark status. should try co-branding to avoid brand dilution. should consider a new packaging strategy. easily eliminates all competition.

Peninsula products has just applied for a loan at your bank. when reviewing peninsula's books for the year that just ended, you notice that the firm uses the fair value option for its bonds payable. you also see that the firm recorded a $55,000 debit in its bonds payable account and a $55,000 credit in its unrealized holding gain or loss"income account. over that same period, interest rates decreased by about 0.5 percent. how should this information affect the bank's decision as to whether to grant peninsula a loan? a : the bank should strongly consider giving a loan to peninsula because the changes in firm's bonds payable and unrealized holding gain or loss"income accounts suggest that peninsula has seen an increase in its credit rating over the past year. b : the bank should put little emphasis on the changes in peninsula's bonds payable and unrealized holding gain or loss"income accounts because these changes are likely the result of the rise in interest rates. c : the bank should hesitate before giving a loan to peninsula because the changes in firm's bonds payable and unrealized holding gain or loss"income accounts suggest that peninsula has seen a decline in its credit rating over the past year. d : the bank should put little emphasis on the changes in peninsula's bonds payable and unrealized holding gain or loss"income accounts because these changes are likely unrelated to either interest rates or the firm's credit rating.

Opportunity cost is calculated by which of the following? a. adding the value of all lost opportunities. b. subtracting all costs from the total benefit. c. calculating the cost of time, energy, and sacrifice. d. finding the value of the best option that is not chosen.

At the beginning of each month, desmond receives a written statement from his bank containing all the transactions processed on his checking account for the previous month desmond compares his check register to this bank statement. this comparison is known as your account. a. confirming b. reconciling c. comparing d. finalizing