Business, 19.02.2020 01:26 Daveandemily17

Cover Board Inc. is a company that designs and prints advertisements on coffee sleeves used on cups sold in coffee shops. To find clients to advertise on the coffee cup sleeves, the company sends a representative to other companies to explain them the benefits of advertising on these sleeves. In this case, which of the following promotional strategies is used by Cover Board Inc.?A. Mass communication B. Implicit communication C. Personal selling D. Sales promotion E. Consumer badgering.

Answers: 3

Show answers

Answers

Answer from: devaughnnorthcu8221

The correct answer is: C. Personal selling

Explanation:

The personal sale is a tool of the promotional mix or type of sale where a particular seller offers, promotes or sells a product or service to a particular individual consumer directly.

It is based on a personal communication since it goes from one person (the seller) to another person (the potential customer or buyer), unlike for example advertising, which uses impersonal means since it is addressed to several consumers at the same time.

Personal selling is the most effective way to sell a product and to get a satisfied customer with the possibility that he can repeat the purchase or recommend the product or the company to other consumers.

Answer from: oliviavaughan01

The correct answer is the option C: Personal selling.

Explanation:

To begin with, in the field of marketing, the term of ''personal selling'' refers to the tool that the communication mix has in order to reach the potential clients. Moreover, this type of communication technique focuses in caughting the client's interest by sending a professional salesperson who will be able to explain every part of the product that is being sold by the company and also to establish a flexible speech that is going to be adjusted to the situation regarding the fact that the customers may have several questions to do and therefore the salesman will be available for them at every moment. This type of communication tends to be the most effective one when it comes to products that are very difficult to sell or to understand by the clients.

Answer from: Quest

answer; i believe the correct answer is (sales promotion;

Answer from: Quest

for submitting your question to

the answer to your question is : c) a government agency or homeowner

due to his line of work, he is most likely employed by a government agency or homeowner due to the other choices not being logical haha.

Another question on Business

Business, 22.06.2019 17:40

Within the relevant range, if there is a change in the level of the cost driver, then a. total fixed costs will remain the same and total variable costs will change b. total fixed costs will change and total variable costs will remain the same c. total fixed costs and total variable costs will change d. total fixed costs and total variable costs will remain the same

Answers: 3

Answer

Business, 22.06.2019 19:50

What is the present value of the following cash flow stream at a rate of 12.0%? years: 0 1 2 3 4| | | | |cfs: $0 $1,500 $3,000 $4,500 $6,000a. $9,699b. $10,210c. $10,747d. $11,284e. $11,849

Answers: 3

Answer

Business, 22.06.2019 21:00

After hearing a knock at your front door, you are surprised to see the prize patrol from a large, well-known magazine subscription company. it has arrived with the good news that you are the big winner, having won $21 million. you have three options.(a) receive $1.05 million per year for the next 20 years.(b) have $8.25 million today.(c) have $2.25 million today and receive $750,000 for each of the next 20 years.your financial adviser tells you that it is reasonable to expect to earn 13 percent on investments.

Answers: 3

Answer

Business, 22.06.2019 21:50

Required: 1-a. the marketing manager argues that a $5,000 increase in the monthly advertising budget would increase monthly sales by $9,000. calculate the increase or decrease in net operating income. 1-b. should the advertising budget be increased ? yes no hintsreferencesebook & resources hint #1 check my work 8.value: 1.00 pointsrequired information 2-a. refer to the original data. management is considering using higher-quality components that would increase the variable expense by $2 per unit. the marketing manager believes that the higher-quality product would increase sales by 10% per month. calculate the change in total contribution margin. 2-b. should the higher-quality components be used? yes no

Answers: 1

Answer

You know the right answer?

Cover Board Inc. is a company that designs and prints advertisements on coffee sleeves used on cups...

Questions