Comparative analysis can help managers with competitive monitoring where a company keeps tabs of its competitor's activities on the web using software that automatically tracks all competitor website activities such as discounts and new products T/F

False

Explanation:

Comparative analysis refers to comparing two or more items, processes or alternatives so as to identify trends and patterns.

Competitive monitoring refers to monitoring competitor moves with respect to their pricing and the markets of operation.

Such monitoring helps a business to react to competitors moves and devise strategies for reaping the advantages and reducing risks.

Competitive monitoring helps a company to identify right decisions as well as mistakes of the competitors which can help it in devising it's own course of action and avoid prospective losses.

Comparative analysis however does not help with competitive monitoring wherein a company through a software tacks all the activities of it's competitors.

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