Business, 27.02.2020 23:59 kayleighanne3462

Assume you were consulting to VW’s CIO prior to the implementation of VW’s CRM system.
A) Describe the strategic benefits you would have proposed to the executive management team in justifying the investment in integrating VW’s SCM, CRM and e-commerce systems in terms of addressing shifts in consumer buying habits.

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Assume you were consulting to VW’s CIO prior to the implementation of VW’s CRM system.
A) Des...

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