Business, 23.03.2020 22:38 Alexandragurule18
Noticing that themed envelopes aren't selling well, Charles Payton decides to offer customers a special "letter writing" kit. He prices the kit—which comprises letter paper, matching envelopes, and pens—at $5, even though the combined prices of the individual items is $8. Which of the following pricing strategies is he using?A) optional product pricing
B) product bundle pricing
C) by-product pricing
D) dynamic pricing
E) captive product pricing
Answers: 3
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Noticing that themed envelopes aren't selling well, Charles Payton decides to offer customers a spec...
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