Acomprehensive argument would be
long or boring
complete or broad
short or confusing
new or controversial

Complete or broad

An argument in philosophical terms is a series of statements which determine the degree of truth of another statement. Therefore reaching to a conclusion needs information that should be true, authentic, complete and broad in all extent. It should cover each and everything about the required problem.

appeal to ethos is your answer.

answer: the tobacco industry has traditionally been one of the most important industries in north carolina and a backbone of the state's agricultural heritage. yet as the north carolina economy continues to transition from an agricultural economy to a manufacturing and, increasingly, service-based economy, the industry faces new challenges, both at home and abroad

explanation: